Q: Do URL Shorteners any Pass Link Juice or Anchor Text or PageRank?
A: Yes,They do pass link juice and anchor text if they are using 301 redirect and almost all well-known URL Shorteners nowadays do use 301 redirect in their services , So in general, There is no harm to use URL Shortener Services such as: Bit.ly and Goo.gl.
But be aware if the links are tagged with “nofollow” tag then they would not pass any Link Juice or Anchor Text or PageRank.
Readers, Do you often use URL Shorteners in your …

Q: Should i use rel=”nofollow” for my internal links?
In general:NO! and if you are linking one page from on you site to another page on you site you should not use nofollow tag.
There is been all this page sculpting techinques and it used to work,  nut now it as myth.
But in theory, you could use rel=”nofollow” for your login, register or shopping cart pages, because Google and any other Search Engines they dont’ know how to register or use a credit card.
However, if you are linking out to  3rd party …

Q:Should I add nofollow to banner and text ads?
A:In general all the advertising networks or ad management systems (plug-ins) already do add block outs using robot.txt and bunch of other methods,
But you are selling your ads directly then, Yes whether it is a text or an image ad you should put nofollow tag in them.